Sept. 7: Walking the Walk: How Brand Building, Consistent Messaging Grew the Komen Houston Race for the Cure
Register by Sept. 6 at Noon
Susan G. Komen for the Cure® is well known globally as an unstoppable breast cancer organization with much of the brand’s momentum generated on the local level from its affiliates. But even strong brands can fail on the local level without strategic organization and execution.
Through consistent marketing messages, strong volunteer activation and innovative ideas, the Komen Houston Affiliate has grown from raising $34,000 in its first event to become the number one affiliate in the nation for granting the most funds to the community totaling nearly $30 million dollars in the past 20 years. Komen Houston PR Manager, Tania Cruz, and Love Advertising’s VP of PR, Jessica Manning, will share the organizational and marketing tactics used by the Affiliate to raise funds to end breast cancer forever.
Since this is PRSA Houston's Annual Meeting, the winners of the upcoming election should be announced.
Date: Sept. 7, 2011
Time: 11:30 a.m. - 1 p.m.
Location: Briar Club
Contact: Paula Ruth, APR for more information. Sponsorships are available!
PRSA Houston Member Challenge: Rock the Vote!
The Deadline is Noon, Sept. 6
Now is the time to make your voice heard. Ballots for the PRSA Houston chapter 2012 Board of Directors and Assembly Delegates election were distributed to members August 18. If you haven’t voted yet, you have until Noon, Sept.6 to do so.
This election is especially important, because it also includes a measure to approve new chapter bylaws.
Sept. 6: PR Day Early Registration Opens
Join hundreds of Houston-area PR professionals for this exciting, one-day conference!
PR Day 2011: A Matter of Trust will be held at Reliant Center, One Reliant Park on Wednesday, Oct. 26.
This year’s action-packed event focuses on trust and the role of the PR professional.
PR Day is a chance to enhance your career by building your networks and keeping up with industry best practices and the latest tools of the trade. Don't miss out on some of these timely conference topics:
· Building Trust After a Crisis
· Ensuring Credibility in the Age of Social Media
· Casting a Wider Net: Communicating to a Diverse Audience
· Taking Your Message Global
· Boomers, X,Y,Z: Communicating Effectively in a Multigenerational Workplace
· Measuring Your Worth
More information coming soon.
What: PR Day 2011: A Matter of Trust
When: Wednesday, Oct. 26, 2011
Where: Reliant Center, One Reliant Park
PR Day 2011 Chairs
Ann Herlocher, (713) 758-9114
Andrea Fineman, (713) 533-4973
Sponsorship and exhibitor opportunities are available
Looking for a way to get your brand, product or service in front of PR decision makers?
Become a PR Day sponsor and reap the rewards. Contact Ed Davis for details.
PRSA Houston thanks the following sponsors
PRSA Houston Members Asked To Approve New Bylaws
During the upcoming PRSA Houston annual election, members will be asked to approve new bylaws for the chapter. Nationally, Leadership Assembly delegates approved new PRSA bylaws in 2009 and chapters were asked to revise their own bylaws accordingly by the end of 2011.
In keeping with that mandate, the PRSA Houston Board has reviewed the suggested chapter bylaw template, made revisions to fit our chapter’s needs and now seeks membership approval for these new bylaws. To take effect Jan. 1, 2012, the bylaws must be approved by two-thirds of those voting in the annual election, and we need a quorum of 25% of our voting members to participate in the election.
So what’s new in the bylaws?
· The most obvious changes are that our chapter officers will be elected by the membership annually and that directors will be elected to one-year terms annually.
· Directors will be limited to three consecutive terms. Officers other than the past president, president and president-elect will be able to succeed themselves once.
· The offices of treasurer and secretary may be combined and held by the same person, at the discretion of the board.
· The board will consist of president, president-elect, vice president, secretary, treasurer, past president, PRSA Leadership Assembly Delegates, seven directors-at-large, and the president of the Public Relations Foundation of Houston.
· All board members will be required to sign a conflict of interest policy.
Things that remain the same:
· Leadership Assembly delegates will still be required to be Accredited in Public Relations and will serve three-year terms. Successive terms are allowed.
· Bylaw amendments require a vote of two-thirds of the present members, provided a quorum is established.
But, don’t take our word for what the proposed bylaws say. This is your chapter and you should be an informed member. You can read the proposed bylaws as well as review the old bylaws. Please make sure to ask questions, if you have them, of the current chapter officers and directors.
Sept. 7: Clear Lake APR Study Group
Is becoming Accredited in Public Relations one of your goals for 2011? No matter where you are in the process, you are invited to join a multi-session Study Group in Clear Lake. Remaining sessions include:
Sept. 7 - Research and Research Methods
Sept. 14- Planning Process
Sept. 21 - Law and Ethics/Business Literacy
Registration for this event includes the entire series. Please register in advance as materials will be sent only to those who have registered.
Register for this event.
Date: Aug. 24 - Sept. 21, 2011
Time: 6 p.m. – 8 p.m.
Location: Excalibur Almaz (902 Gemini St., Houston, 77573) All sessions
Sizzling Summer Savings Offer for New PRSA Members!
Invest in your career with PRSA membership between now and the end of August, and we will waive your $65 initiation fee!* Join Online Now or mail/fax the application, and gain access to career-boosting tools, resources and expertise. Be sure to enter promotion code SUMMER11 with payment to receive this special offer. Offer not valid for Associate Members.
What Can Membership in PRSA Do for You?
PRSA is vibrant community of more than 21,000 communications professionals and public relations practitioners who represent business and industry counseling firms, independent practitioners, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations.
As a member of our community, you will meet others, engage with experts, learn new public relations and communications strategies, shape your communications career and have opportunities to participate in networking and leadership at the local and national levels. Benefits include:
- Stay on Top of Emerging Trends and Industry News.
- Extend Your Network While Increasing Your Knowledge.
- Keep Learning and Stay Competitive.
- Accelerate Your Career.
- Expand Your Options With Members-Only Offers
Oct. 1: Help Needed to Judge Cincinnati Chapter Awards
PRSA Houston is seeking volunteers to judge PRSA Cincinnati’s Blacksmith awards, which are similar to PRSA Houston’s Excalibur Awards. The judging will take place Saturday, October 1, 2011 from 9 a.m. to 12 p.m. at FKM Public Relations office.
We need at least 20 volunteers, including 10 volunteers with APR certification.
If you are interested in judging, please contact Meagan Guidry, 713-243-8879.
Planning continues on PR Day 2011 set for Oct. 26 at Reliant Park. Among those working on the upcoming event are (seated) Dionne Moore, Dena Marks, Co-chairs Andrea Fineman and Ann Herlocher; (back row) Diane Labelle, past president Stephanie Dedeaux, APR, and Kim Miller. Not pictured: Ed Davis, Paula Ruth, APR, and Angelica Nelson.
We Want To Follow You
Please take a minute to follow us on Twitter @prsahouston. We are especially interested in official Houston communications agency and vendor Twitter handles.
In case you missed it, here are a couple of the tweets we have sent out recently:
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