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PRSA Houston News, Events July 12, 2011

Hello [firstname],

Aug. 17-20: APR Bootcamp in Houston
Deadline to Register is tomorrow, July 13

Tomorrow, July 13, is the deadline to register for the APR Boot Camp that will take place in Houston, Aug. 17-20, 2011.
This four-day intensive program, brought to you by PRSA, in conjunction with PRSA Houston, will present and allow qualified candidates to prepare and take part in the Readiness Review™.

If advanced from the Readiness Review™, candidates may then take the computer-based Examination for Accreditation in Public Relations on August 20 at a local Prometric testing site.


The bootcamp is designed to provide a setting that will meet the needs of busy professionals whose schedules don’t permit extensive preparation time. The first three days of the Boot Camp will take place at the United Way of Greater Houston.


Candidate pre-requisites include:

  • Must be a PRSA member and/or a member of a Universal Accreditation Board participating organization
  • Approved application and Examination fee of $385 must be received by PRSA National
  • Must register for the Boot Camp one month in advance (required to clear Prometric examination authorization)
  • Download and complete the Readiness Review Questionnaire one month in advance of the Boot Camp
Register by July 13!

Registration fees for members of UAB Participating Organizations:

Day 1
– Readiness Review Preparation                        $80

Day 2 & 3 - Computer-Based Examination Preparation   $270

Full three days                                                     $350

More information about the Accreditation process


Contact:       Kelly George, APR


Date:           Wednesday, July 6, 2011

Time:           11:30 a.m. – 1 p.m.

Location:      Briar Club 2603 Timmons Lane, Houston, 77027


Sponsorships are available for this and every event in 2011.

Contact Paula Ruth, APR, for more information.


Aug. 3: Annual Mentoring Luncheon
Am I on the right track? How can I get a leg-up at work? What do I need to take the next step up in my career?
Get answers to these questions and more on Aug. 3, 2011 at PRSA Houston’s Annual Mentoring Luncheon at the Briar Club.


This mentoring luncheon provides power networking with nearly a dozen of PR/ communications thought leaders from various industries. Bring your questions, bring plenty of business cards and get ready for lively small-group discussions with one or more of our distinguished guests.* Sages will include:


·                    Betsy Ballard, Houston Food Bank

·                    James Campbell, Memorial Hermann Healthcare System

·                    Mike Cinelli, Baker Botts

·                    Frances Jeter, Spectra

·                    David McKinney, ABC, APR, former Shell Oil Company

·                    Jennier Evans, JL Evans

·                    Ward Pennebaker, Pennebaker

·                    Graham Painter, APR, Sterling Bank

·                    John Sweney, Brookwoods Group

More about the speakers (click the Speakers tab)

Designated sages at each table will share insights and facilitate conversations with other seasoned professionals about what it takes to get ahead in these challenging times and the trends they see on the PR horizon.

Register today!


Date:           August 3, 2011

Time:           11:30 a.m. - 1 p.m.
Location:      Briar Club


Contact:       Paula Ruth, APR for more information or to sponsor
                    this event.
*Please note: Registration does not include designated seating with a given sage. Seekers will change tables before dessert, so you will have the opportunity to sit with two sages.

July 21, 22: Southwest District Quick Start Conference
Are you interested in chapter, district or national leadership? Check out the Southwest District's Quick Start Conference. Quick Start is a professional development program to equip our current and future leaders for service. The event is open to all PRSA members.


You'll learn best practices from national and chapter leaders from across the Southwest District related to issues as motivating a team, succession planning, Accreditation, chapter programming ideas, fundraising and sponsorships, membership recruitment, and PRSA resources. Speakers will include members from throughout the District, a national representative from PRSA and a PRSA National Board member.

Date:           Thursday, July 21, 2011, 4:30 p.m.
                   through Friday, July 22, 2011, 3:30 p.m.


Location:     Holiday Inn Arlington
                   1311 Wet N Wild Way
                   Arlington, Texas


Cost:           Conference $75

                   Conference + Cowboys Stadium Tour $95

                   Room rate at conference hotel $99/night


A small stipend is available, to be shared by those who attend from the Houston Chapter. For more details please contact Michelle McCormick at

July 28: Meet Energy Editors at PRSA Houston's July Media Breakfast


With oil and gas as one of the most predominate industries in Houston, we are calling all communicators to come out and mingle with some of Houston’s top-tier energy reporters. July 28, 2011 from 7:30 a.m. to 8:30 a.m. at the United Way Community Resource Center.


Don’t miss this opportunity to build relationships and participate in a Q & A session.




·                     Brett Clanton – Energy Reporter, Houston Chronicle

·                     David Cohen – Managing Editor at World Oil

·                     Judy Murray – Editor at Hart’s E&P

·                     Linda Hseih – Editor at Drilling Contractor


This event aims to forge connections between communicators and members of the media.


The cost of the event is $5 members, $10 non-members. Breakfast will be provided.


Register by July 27.


Date:         July 28, 2011
Time:         7:30 a.m. - 8:30 a.m.
Location:    United Way of Greater Houston
                 50 Waugh, Houston, 77007 

Contact:       Melanie Kania


Call for Speakers: PRSA Southwest District Conference

Submit proposals by August 29, 2011

The PRSA Southwest Converence will take place in Tulsa, OK, April 11-13, 2012. Conference organizers are looking for experienced presenters who can motivate and energize an audience on the latest tools, techniques, trends and knowledge of new technology or research pertaining to public relations. Presenters are need for breakout sessions of approximately 90 minutes and keynote speakers for general sessions.

Industry experts, seasoned practitioners, academics, researchers, or public relations service providers are welcome to submit a proposal to individually or jointly present a topic relevant for PR practitioners with varying levels of experience. Organizers are open to any proposal that provides PR professionals with new knowledge, insight and ideas that can enhance their professional capabilities.


The deadline to submit proposals is Monday, August 29, 2011. The proposal must include a title, the topic, a description of the proposed presentation (200 words maximum) and three learning objectives participants will take away from the session. Please also include a biography (100 words maximum) and a list of previous speaking engagements. Programs must offer solid and authentic tactical and strategic insights, and must NOT be a commercial for products or services. Programs that are interactive and engage the audience are encouraged.


Presenters will receive a travel stipend and lodging and a complimentary registration to the conference.


Send proposals to or mail to:


Call for Speakers

Tulsa PRSA

3701-A S. Harvard, #346

Tulsa, OK 74135-2282

PRSA Houston Congratulates
2011 Excalibur Award Winners
Congratulations to all of the 2011 Excalibur Awards for Excellence winners. See the complete list of winners.

PRSA Houston President Michelle McCormick congratulates Bob Hale, president and chief executive officer of the Houston Association of Realtors®, who was honored as CEO Communicator of the Year by the chapter.  

If you were unable to join us in June for the 2011 Excalibur Awards Gala presented by Business Wire Houston, here were some of the highlights:
  • LyondellBasell took home the biggest prize of the evening—the Grand Excalibur Award—for their Chemical Plant Building Implosion entry in the Issues Management category.
  • Mary Benton from KPRC Channel 2 hosted a crowd of more than 230 guests, a 36.9 percent increase over the previous year, to a program full of laughter, awards and special memories.
  • The Public Relations Foundation of Houston raised more than $5,000 to benefit its scholarship program.
  • Dr. Barbara Langham, APR received the Legacy Award.
  • Bob Hale, President and CEO, Houston Association of REALTORS©, reminded the crowd during his CEO Communicator of the Year acceptance speech about the importance of having a talented communications team.
  • PR Professional of the Year went to Brad Leone of Fifth Ring which also took home the Mid-Size Agency of the Year Award
  • For the second year in a row, the Young PR Professional of the Year was won by a Hill & Knowlton employee, Erin Dillard.
  • FKM won the most awards at the Gala and even took home two special awards for PR Agency of the Year and Large Agency of the Year. Additionally, Laureen Lucas received an honorable mention in the Young PR Professional of the Year Award.
  • The Harris County Flood Control District won the Government Relations Team of the year.

Share your Gala memories  on PRSA Houston’s Facebook page.

Gala Photos
Thanks to Shelly Chetty and SPCcreative Photography for the wonderful Gala photographs.

View more Excalibur Awards Gala photos.

Order prints or download images from SPCcreative before July 15, and a portion of the proceeds will be donated to the Public Relations Foundation of Houston. 

PR Foundation Auction Success
The Public Relations Foundation of Houston raised more than $5,000 to benefit its scholarship program.

Certificate Reorders
We are using a special paper this year to print the award certificates, and you will not be able to make copies or scan the originals.

Click here to order reprints by September 1

Unclaimed Award Entries and Binders should be picked up no later than October 5. Please contact Paula Ruth to make arrangements.

A Round of Thanks
Special thanks to this year’s Excalibur Committee for making the event a success!

  • Tricia Bentley, Harris County Flood Control District
  • Justin Concepcion, City of Houston Mayor’s Office
  • Ania Czarnecka, Magnolia Sky Communications
  • Ed Davis, United Way of Greater Houston
  • Kristi Krupala, UT MD Anderson Cancer Center
  • Meagan Stangle-Guidry, Hopkins and Associates

PRSA Houston and the Excalibur Committee would like to once again thank all of our wonderful sponsors and those who purchased tables:

Presenting Sponsor

Reception Sponsor

Champagne Sponsor

Public Relations Professional of the Year Sponsor

 In-Kind Sponsors



(Media Partner)    

(Dessert Sponsor)

 (Print Sponsor)

Touch of Elegance

(Photography Sponsor)




Table Sponsors

Box Office Stars


Up and Comers

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Erin Schwartz
(713) 563-4920
Author: Erin Schwartz
Phone: (713) 563-4920
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