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PRSA Houston News, Events March 9, 2011

Hello [firstname],

April 6: PRSA Houston Monthly Luncheon to Feature H-E-B's PR Leader
Learn community relations the H-E-B way

Join PRSA Houston at its April 6 luncheon to meet Cyndy Garza-Roberts, director of public affairs, Houston Division of H-E-B.


Garza-Roberts will share how the Texas-based supermarket chain has developed a stellar community relations campaign that has made tremendous inroads in dozens of Texas neighborhoods. Luncheon guests will also learn how the popular grocer influences customer impressions and how some of H-E-B’s major community relations programs began.


While she began her career in broadcasting at KTRK, Garza-Roberts’ vast communications experience has also included leadership positions at the University of Houston, the University of Texas Health Science Center Houston and Reliant Energy.


Read Garza-Roberts’ bio. (Under the Speakers tab)


Register for the luncheon.



Date:           Wednesday, April 6, 2011

Time:           11:30 a.m. – 1:30 p.m.

Location:      The Briar Club


Contact:       Paula Ruth, APR, 281-870-1717. 

Sponsored by 
Other opportunities are available throughout 2011.
Contact Paula Ruth, APR, 281-870-1717.

Excalibur Award Call for Entries


PRSA Houston invites you to participate in the 2011 Excalibur Awards for Excellence Program. This annual competition honors outstanding professional accomplishments in the development and execution of comprehensive public relations programs and individual communications tactics.


PRSA Houston has once again made a few changes to the Excalibur Awards to provide an even bigger bang for your buck, including:

·         $20 discount for Early Bird entries

·         Expanded Special Award categories to include awards for agencies and teams

·         Simplified nominating process for Special Awards

·         No charge for PRSA members to make Special Award nominations

·         Average minimum scoring to qualify for an award

·         Streamlined the entry binder from 3" to 1"

·         Special recognition logo for Special Award winners to use in their email signatures or on their websites 



·         March 24, 2011 – Early bird entries received by 5 p.m. receive a $20 discount per entry.

·         April 8, 2011 – On-time entries due by 5 p.m.

·         April 15, 2011 – Late entries accepted until 5 p.m. assessed a $60 late fee per entry.

No entries will be accepted after 5 p.m., April 15.
Excalibur Award winners will be showcased at the 2011 Awards presentation and dinner in June, at which time Gold, Silver and Bronze Excalibur Awards will be presented to talented PR professionals. Additionally, one entry will receive the 12th Annual Grand Excalibur Award, an engraved steel sword recognizing the highest professional standards we strive to attain on behalf of our customers, clients, corporations and shareholders.


Please join the PRSA Houston Chapter in saluting the best work of the year by entering the 2011 Excalibur Awards and attending the awards ceremony.


Call for Entries Packet

2011 Excalibur Awards Website


Contact:       Meagan Stangle, 713-243-8879.


Ten Steps to Award Winning Contest Entries

Want to ensure your entry will be award-winning? Review these tried and true tips presented by Julie Fix, APR Fellow PRSA.

PR Foundation Auction

The Silent Auction benefiting the Public Relations Foundation of Houston raised more than $4,200 in 2010. Thanks to all of our bidders for making this possible.

Items are being collected for this year's event. Contact
Ania Czarnecka to contribute to this year's action.


Next Week's APR Study Group Session to Highlight Research Methods

Is becoming Accredited in Public Relations one of your 2011 goals? No matter where you are in the process, study group sessions are being offered to boost your exam performance.


This is the first in a series of events that will meet to review several topics:

Tuesday, March 1

Basic Concepts of PR; Publics and Public Opinion

Tuesday, March 8

Communications Theory 
and Diffusion

Tuesday, March 15

Research and Research Methods

Tuesday, March 22

Planning Process

Tuesday, March 29

Law and Ethics

Tuesday, April 5

Business Literacy


Registration for this event includes the entire series. Please register in advance as materials will be sent only to those registered.



Date:           Every Tuesday between March 1 and April 5

Time:           6 p.m. - 8 p.m.

Location:      The Ammerman Experience

4800 Sugar Grove Blvd. Suite 400, Stafford, 77477

(Free visitor parking available on the top level of the
          parking garage.)


Contact:       Kelly George, APR, at 281-575-4009.

Save the Date! - APR Bootcamp Coming to Houston Aug. 17 - 20

PRSA, in conjunction with PRSA Houston, will present an APR Boot Camp in the Houston area Aug. 17-20, 2011. This four-day intensive program allows qualified candidates to prepare and take part in the Readiness Review™. If advanced from the Readiness Review™, candidates may then take the computer-based Examination for Accreditation in Public Relations on August 20 at a local Prometric testing site.


The boot camp is designed to provide a setting that will meet the needs of busy professionals whose schedules don’t permit extensive preparation time. The first three days of the Boot Camp will take place at the United Way of Greater Houston.


Candidate pre-requisites include:

  • Must be a PRSA member and/or a member of a Universal Accreditation Board participating organization
  • Approved application and Examination fee of $385 must be received by PRSA National
  • Must register for the Boot Camp one month in advance (required to clear Prometric examination authorization)
  • Download and complete the Readiness Review Questionnaire one month in advance of the Boot Camp

Check the PRSA National calendar of events for registration details in May.


Registration fees for members of UAB Participating Organizations:

Day 1 – Readiness Review Preparation                        $80

Day 2 & 3 - Computer-Based Examination Preparation   $270

Full three days                                                     $350


More information about the Accreditation process.


Contact:       Kelly George, APR


Check This Week’s Job, Internship Postings on the PRSA Houston Job Bank

Speakers Bureau Intern New

Company: Wixted Pope Nora Thompson and Associates, L.P.

This part-time Speakers Bureau Intern will support Wixted Pope Nora Thompson and Associates, L.P. (WPNT), a growing public... More

Legal Rankings Specialist/Technical Writer New

Company: Bracewell and Giuliani LLP

Bracewell & Giuliani LLP is an international law firm serving clients in the energy, finance and technology sectors worldwideis... More

Communications/Public Relations Position New

Company: Design At Work

Design At Work is continuing to grow! Quick. Now's your chance. It's what you've been waiting for. It's the opportunity of a.... More

Marketing Coordinator New

Company: Germania Insurance Companies

We are currently seeking an event and special projects planner/coordinator for all events hosted by Germania... More


Be sure that the email address you provide is capable of receiving emails from PRSA Houston. Add to your "address book" or "safe senders list." Coordinate with your IT department to allow email from

Erin Schwartz
(713) 563-4920
Author: Erin Schwartz
Phone: (713) 563-4920
Category: newsletter | Sub Category: newsletter