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Strategic Communications Planning: Stand OUT from the Crowd!

(Houston, TX - October 7, 2005) Strategic communications planning can differentiate the effective PR professional from the one who simply completes tasks and performs basic services.

Did you know…

  • A good, workable communications plan has seven characteristics
  • There are strategic planning techniques that can help you say "No" to unwarranted demands on your time
  • This workshop will help you become more strategic, more prepared to offer solutions and counsel, and more valuable to key decision makers.

On October 14, 2005, 8:30 am - 12:00 pm, Peter Hollister, APR, Fellow PRSA, will present "Strategic Communications Planning" at the Doubletree Hotel Houston - Downtown. Through this professional development workshop, brought to public relations and communications professionals in Houston and surrounding regions by PRSA Houston, participants will learn proven techniques and approaches to planning communications campaigns and solving every day problems encountered in professional life.

The cost for the workshop is $40 for PRSA Houston members and $50 for nonmembers; a breakfast buffet is included. Registration is available online at

Peter H. Hollister is Principal and Senior Counsel with Hollister, Trubow & Associates, a communications consulting firm he co-founded in 1986. Mr. Hollister has held PR positions in the military, the corporate sector, not-for-profits and consulting. His areas of specialization are strategic planning, organizational and board development, communications research and communications effectiveness studies (audits).

Event sponsors include AudienceCentral, Continental Airlines, PrimeZone Media Network and Schipul - The Web Marketing Company. Additional sponsorship opportunities are available for this professional development workshop; for more information, please contact Paula Smead at 713.664.8526 or Paula Ruth at 281.870.1717.

Lisa Martin
(713) 309-4890
(713) 309-4816
Author: Lisa Martin
Phone: (713) 309-4890
Fax: (713) 309-4816
Category: workshops | Sub Category: professional development