The purpose of accreditation is to unify and advance the profession by identifying those who have demonstrated broad knowledge, experience and professional judgment in the field. The program seeks to improve public relations practice. The designation Accredited in Public Relations (APR)signifies a high professional level of experience and competence.
File uploaded by Paula Ruth, APR.--Peter Shankman, ceo of The Geek Factory and founder of Help a Reporter Out (HARO), led two popular breakout sessions during PRSA Houston's PR Day 2009.
