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2010 PRSA Excalibur Awards for Excellence

Tue, 16 Mar 2010 15:59:55 GMT

This annual competition honors outstanding professional accomplishments in the development and execution of comprehensive public relations programs and individual communications tactics. Gold, Silver and Bronze Excalibur Awards will be presented to talented PR professionals in dozens of categories at a gala event, June 17, at the Junior League of Houston. We also will recognize the CEO Communicator of the Year and the Legacy Award Winner, along with the several other special categories, in addition to the Grand Excalibur. Previous winners of the CEO Communicator of the Year award include: 2009: John Sheptor, President and Chief Executive Officer of Imperial Sugar 2008: John Hofmeister, former President of Shell Oil Company 2007: Sam Holtzman, President and CEO of LifeGift 2006: Harris County Judge Robert Eckels & Houston's Mayor Bill White. Past Legacy Award Winners 2009: Julie B. Fix, APR, Fix & Associates 2008: Phillip Taggart, APR 2007: Dr. Bob Heath, APR 2006: Graham...

PR Day 2010: Plans are in progress

Thu, 11 Mar 2010 21:59:56 GMT

PR Day is the premiere professional development opportunity in Houston. It's also a great time to get involved in PRSA Houston to build relationships crucial to your career. To volunteer or contribute this year, contact the following people: PR Day 2010 Contacts: Event Chair: Lady Oliver Sponsorship Chair: Kelly George, APR For photos of the 2009 event, click here. Guide PR Day Program Registration Information Sponsorship Opportunities PR Day 2009 Contacts PR Day 2009 Documents .

Public Relations Foundation of Houston

Thu, 11 Mar 2010 21:23:36 GMT

Strengthening the Future of Public Relations The enduring success of the public relations profession depends on preparing bright and articulate individuals to embrace it and explore its many areas of opportunity. It is vital that new practitioners be educated about how to deal with the increasingly complex challenges served up by business and society. College students get a “break” this spring with extra time to apply for $3,000 PRFH Scholarship DEADLINE MONDAY, MARCH 22 The PRFH awards one $3,000 scholarship a year to a deserving area college student studying PR and communications with plans to enter the PR profession. It's EASY to apply! Click here to download the criteria list. If you qualify, APPLY TODAY! Download the fill-in application: Application All applications due Monday, March 22, 2010. Meet the 2009/2010 recipient, McKenzie Watkins, via video and learn how the PRFH scholarship has helped her finish her studies at Texas A&M. Video ...

2010 PRSA Excalibur Awards

Tue, 02 Mar 2010 18:35:29 GMT

Tips, Definitions & Checklist Preparation Tips Summary This summary is the single-most important component of the Excalibur entry. Judges evaluate the program on the merit of the four criteria - research, planning, execution and evaluation - that you share in your two-page summary. In addition, begin your entry by providing a brief situation analysis for your program. Use the following questions to help you prepare a strong entry: Research What prompted the research - was it in response to an existing problem or to examine a potential problem? What type of research did you use - primary, secondary, or both? Primary research involves original research, including focus groups, interviews and surveys. Secondary research involves searching existing resources for information or data related to a particular need, strategy or goal (e.g., online computer database searches, Web-based research, library searches, industry reports, and internal market analyses). How was the research...

2010 PRSA Excalibur Awards: Help Desk

Tue, 02 Mar 2010 18:34:37 GMT

FAQs Q. I'm confused about which category to enter. There seem to be several into which mine might fit. Can you help? Sometimes there indeed are two or more different categories into which an entry might fit. For example, many entries that fit in Special Events could also fit in another category. The rules, however, require that you select a single category in which to enter. And while our judges can disqualify any entry that does not fit in the category, this is a rare action and taken only when an entrant has blatantly disregarded the category description. In selecting your category, examine your strategic plan. What was the audience? What were the objectives? These are questions you are required to answer in the two-page summary that is the central item of the entry. The answers to these questions should help guide you in selecting the right category fit, after you've carefully read the descriptions. As long as you utilize such a reasoned approach to selecting your category, it's...

Monthly Meeting Sponsorship Packages

Mon, 25 Jan 2010 18:01:14 GMT

Get your company's name in front of the PRSA Houston crowd by becoming a PRSA Houston sponsor.

Sponsorships of our monthly luncheon meetings include:

• Mention in promotional e-mail sent to database of subscribers
• Mention and text link in ePRo, the PRSA Houston newsletter
• Text link on PRSA Houston Web site for one month
• Ability to distribute materials to all luncheon attendees
• Table in back of room to talk with luncheon attendees before and after the event
• Opportunity to speak to the luncheon gathering (no more than 3 minutes)
• One lunch registration
• One-time use of physical mailing list for all 450 PRSA Houston members
• Prices are: 1x = $500, 2x = $900, 3x = $1,200 and 4x = $1,400

For more information on sponsorship opportunities or to enlist as a PRSA Houston sponsor, contact Paula Ruth, APR, at 281-870-1717 or prsahouston@paularuth.com.

PRSA Houston's New Professionals Group

Wed, 20 Jan 2010 08:36:58 GMT

Welcome to the New Professionals section! The mission of the PRSA Houston New Professionals Group is to support PRSA Houston chapter goals while providing new professionals with a valuable outlet to expand their knowledge of public relations through networking and professional development opportunities. Click here to search the PRSA Houston New Pros Directory! (must have a site login) New Pros Objectives include encouraging participation in PRSA Houston and connecting New Pros throughout Houston; scheduling regular professional development and social events for New Pros; integrating members into the National New Pros Affinity Group; and encouraging New Pros to become accredited in public relations. New Pros programs and activities target PR professionals with up to five years of experience in public relations, as well as graduating students and professionals new to the industry. New Professionals Chair: David Casey For more information, email David at dwcasey13@hotmail.com or call...

PRSA Houston - Benefits and Dues

Sat, 17 Oct 2009 02:29:53 GMT

PRSA Houston is your local career connection to the world's largest and most prestigious association for public relations professionals. Whether you are a student, a mid-career professional or a seasoned veteran, PRSA Houston serves as a gateway to career development opportunities. In an industry that is ever changing and always challenging, public relations professionals need to be one step ahead in communications strategies and skills. Joining PRSA Houston can help you expand and advance your career. National Membership Dues: Full Member: $290 ($65 Initiation Fee and $225 Annual Dues) Associate Member: No Initiation Fees, Annual Dues as follows: Less than 1 year experience: $115; Less than 2 years experience: $155; Graduate Students: $60; PRSSA Graduates: $60. After two years, Associate members will be upgraded to Full members. Graduate students may remain Associate members for up to six years provided they are full-time matriculated students. Local Membership Dues: ...

Contact Us

Sat, 17 Oct 2009 02:27:49 GMT

Members of PRSA can update their record through our
member login. You are already in the system.
Just use your email address to acquire your
password and edit your record. Click here to log in!

Joining PRSA?

For more information on joining PRSA, contact Membership Chair Jennifer Evans at jleprmktg@yahoo.com or Paula Ruth, APR at prsahouston@paularuth.com .

Web Site Questions?

For questions or comments about PRSA Houston's Web site, contact Paula Ruth, APR, at (281) 870.1717 or prsahouston@paularuth.com.

All Other Questions

For other PRSA Houston questions, please contact Administrator Paula Ruth, APR or prsahouston@paularuth.com. You also may use the form below to submit questions to our administrator.

Submit an Internship

Wed, 18 Mar 2009 19:57:52 GMT

To submit a listing from an internship, click [here]. You will need to register in the PRSA Houston database in order to post your listing. From there, please complete the listing form and submit. Attention PRSA Members: Please ignore the prompt to pay for your internship listing when submitting your criteria through the site. You will not be billed for your listing. All internship positions will then be reviewed and activated by the Internship Committee Chair before posting live on the web site. This will be done within 24 hours after you submit your listing. The associated fees are: Free for members and $25 for nonmembers for the first 90 days of posting; $25 to renew for an additional 90-day period. Please pay by check only, made payable to PRSA Houston, and mail to: Paula Ruth, APR Paula Ruth & Company Public Relations 11506 Del Monte Drive Houston, TX 77077-6412 If you wish to have your listing removed before the 90-day expiration date, please contact Paula Ruth...

Welcome to the Path to Accreditation in Public Relations

Mon, 09 Mar 2009 15:02:22 GMT

Accreditation is a voluntary certification program for public relations professionals, administered by the Universal Accreditation Board and the Public Relations Society of America. The Accreditation program originated in 1964 and was administered by PRSA until 1998, when the Universal Accreditation Board (UAB) was formed to administer the Examination for Accreditation in Public Relations. There are nine public relations organizations that are members of the UAB. To become Accredited and use the APR designation, PRSA members must advance from a Readiness Review and pass a computer-based Examination. Accredited members carry the designation Accredited in Public Relations (APR), signifying a high professional level of experience and competence. Before you begin the process, be sure to review the Candidate's Process Chart to understand the steps and time commitment involved. What is the APR examination process? The UAB re-engineered the APR examination in 2003 after...

Public Service Opportunities

Wed, 17 Dec 2008 22:06:33 GMT

To Submit a Public Service Listing: Click on the submit link at the bottom of this section to complete an on-line public service listing form; EACH PUBLIC SERVICE LISTING MUST INCLUDE THE WORD VOLUNTEER IN THE POSITION TITLE. After completing the form, click on the submit button and log off from the site. PLEASE DISREGARD THE REQUEST FOR PAYMENT, THERE IS NO CHARGE FOR LISTING A PUBLIC SERVICE OPPORTUNITY. (Although it is necessary for you to register in the PRSA Houston database to process a listing, your registration information will not be used for any marketing and promotional purposes and is simply part of our listing process.) All Public Service positions are reviewed and activated by the Chapter Administrator before posting live on the Web site. Each Public Service listing will remain posted for 90 days. A posting may be renewed for an additional 90 days by e-mailing the Chapter Administrator at prsahouston@paularuth.com. If there is no indication that a listing is...

Thu, 18 Sep 2008 21:55:29 GMT

It’s Easy and Rewarding to Contribute Your contribution of $25, $50, $100 or more may honor an individual or an organization, serve as a special tribute, or simply be part of how you give back to the PR profession and community. Donate online*, Click on the DONATE logo, which takes you directly to PayPal™. Donate $25 Donate $50 Donate $100 Donate Any Amount Donate via check** Make check payable to the Greater Houston Community Foundation Write PRFH fund in the note/for line of the check Mail to: Public Relations Foundation of Houston c/o Greater Houston Community Foundation 4550 Post Oak Place, Suite 100 Houston, Texas 77027 *Contributions made online through the PRSA Chapter, a 501 (c) (6) do not enjoy an IRS charitable status and cannot be deducted as a charitable expense. However, your gift may qualify as a business expense. Please consult your tax professional for advice. **Checks payable to the...

Professional Development

Mon, 25 Aug 2008 23:09:44 GMT

If you would like to suggest a speaker or if you have an idea for a special professional development program, contact prsahouston@paularuth.com .

Special Event Sponsorship Packages

Wed, 26 Dec 2007 21:37:14 GMT

Get your company's name in front of the PRSA Houston crowd by sponsoring a PRSA Houston special event.

Special event sponsorship opportunities also are available for PR Day and the Excalibur Awards.

For more information on sponsorship opportunities or to enlist as a PRSA Houston sponsor, contact Paula Ruth, APR, at 281-870-1717 or prsahouston@paularuth.com.

PRSA Houston Membership Application

Mon, 03 Dec 2007 20:04:08 GMT

To apply for membership in PRSA Houston, please complete the application and return to the New York office. You also may apply online through the national PRSA website. Houston Chapter dues are $55. You cannot join Houston Chapter without joining the national organization.

For more information on PRSA Houston membership contact Emilee Fontenot, APR at (281) 920-3227, ecfontenot@yahoo.com or Paula Ruth, APR at 281-870-1717, prsahouston@paularuth.com.

More information on PRSA membership, eligibility and benefits also is available online at www.prsa.org.

Volunteer Opportunities

Wed, 19 Sep 2007 02:45:24 GMT

PRSA Houston is always seeking volunteers to serve on our numerous committees and help out with special events. If you're interested in using your public relations skills to help improve our chapter, expand your community network or just have some fun, check out the following list of committees.

Accreditation
Alliances
Educational Scholarships
Ethics
Hospitality & Meeting Arrangements
Internships
Job Bank
Membership
Nominating
Planning
Presidents Academy

Professional Interest Sections
Professional Development
Programs
PR Day
PR Foundation of Houston
PRSSA Liaison
Public Relations
Public Service
Web Site

To volunteer, contact Chapter Administrator Paula Ruth, APR, at prsahouston@paularuth.com.

PRSA Houston Business Directory

Wed, 19 Sep 2007 02:39:23 GMT

Do you want to reach prospective clients who are searching for public relations representatives on PRSA Houston's Web site? Or does your business need to reach the Houston area's public relations community to succeed? With hundreds visiting PRSA Houston's Web site every day, the PRSA Houston Business Directory is a dynamic tool for showcasing your business and attracting qualified leads. PRSA Houston is one of the largest and most active chapters in the country, boasting more than 460 members. Our members, along with hundreds of others in the marketing communications field are registered at PRSA Houston's Web site and regularly use the site to search for jobs, register for events and stay up-to-date on industry news. A Business Directory listing is a great way to position your business among the leading providers in the area. Posting Your Directory Listing Business directory listings may be submitted and paid for online, using Visa, Mastercard, American Express or Discover. A...

Code of Professional Standards for the Practice of Public Relations

Tue, 18 Sep 2007 15:52:44 GMT

Member Statement of Professional Values This statement presents the core values of PRSA members and, more broadly, of the public relations profession. These values provide the foundation for the Member Code of Ethics and set the industry standard for the professional practice of public relations. These values are the fundamental beliefs that guide our behaviors and decision making process. We believe our professional values are vital to the integrity of the profession as a whole. Advocacy We serve the public interest by acting as responsible advocates for those we represent. We provide a voice in the marketplace of ideas, facts, and viewpoints to aid informed public debate. Honesty We adhere to the highest standards of accuracy and truth in advancing the interests of those we represent and in communicating with the public. Expertise We...