PRSAHouston.org

'Creative people should be sales people because design is a function of selling.'

Thu, 03 Oct 2002 05:45:29 GMT

'Creative people should be sales people because design is a function of selling.'

Duan Coetzee, AdMakers CEO.

'Direct Marketing is evolving every day; in some cases, it seems that we have come full circle. A few years ago, there was the rush to telemarketing, and then came the rusha to the Internet. Now marke

Thu, 03 Oct 2002 05:41:58 GMT

'Direct Marketing is evolving every day; in some cases, it seems that we have come full circle. A few years ago, there was the rush to telemarketing, and then came the rusha to the Internet. Now marketers are starting to understand that all of these - telephone, mail, internet, e-mail, so-called 'new media' - are simply alternative channels that enable direct contact with a customer.'

Audrey Price-Dix, Assegai Awards Chairman

'I hate television. I hate it as much as peanuts. But I can't stop eating peanuts.'

Thu, 03 Oct 2002 05:29:33 GMT

'I hate television. I hate it as much as peanuts. But I can't stop eating peanuts.'

Orson Welles

'A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts.'

Thu, 03 Oct 2002 05:23:25 GMT

'A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts.'

William Strunk, Jr., The Elements of Style, 1918

'Words give you a medium, if you will, and make your message part of the human thought process. Words are as portable as the human being who hears them.'

Thu, 03 Oct 2002 05:22:38 GMT

'Words give you a medium, if you will, and make your message part of the human thought process. Words are as portable as the human being who hears them.'

James J. Jordan, Jr.

'I think central to good writing of advertising, or anything else, is a person who has developed an understanding of people, an insight into them, a sympathy toward them. I think that that develops mo

Thu, 03 Oct 2002 05:21:54 GMT

'I think central to good writing of advertising, or anything else, is a person who has developed an understanding of people, an insight into them, a sympathy toward them. I think that that develops more sharply when the writer has not had an easy adjustment to living. So that they have themselves felt the need for understanding, the need for sympathy, and can therefore see that need in other people.'

George Gribbin

'An invasion of armies can be resisted, but not an idea whose time has come.'

Thu, 03 Oct 2002 05:17:14 GMT

'An invasion of armies can be resisted, but not an idea whose time has come.'

Victor Hugo, 'Histoire d'un crime,' 1852

'Democratic nations must try to find ways to starve the terrorist and the hijacker of the oxygen of publicity on which they depend.'

Thu, 03 Oct 2002 05:13:35 GMT

'Democratic nations must try to find ways to starve the terrorist and the hijacker of the oxygen of publicity on which they depend.'

Margaret Thatcher

'Man's mind, once stretched by a new idea, never regains its original dimensions.'

Thu, 03 Oct 2002 05:12:45 GMT

'Man's mind, once stretched by a new idea, never regains its original dimensions.'

Oliver Wendell Holmes

'In advertising there is a saying that if you can keep your head while all those around you are losing theirs - then you just don't understand the problem.'

Thu, 03 Oct 2002 05:10:25 GMT

'In advertising there is a saying that if you can keep your head while all those around you are losing theirs - then you just don't understand the problem.'

Hugh Malcolm Beville, Jr.

'Publicity is the life of this culture - in so far as without publicity capitalism could not survive - and at the same time publicity is its dream.'

Thu, 03 Oct 2002 05:07:36 GMT

'Publicity is the life of this culture - in so far as without publicity capitalism could not survive - and at the same time publicity is its dream.'

John Berger, Ways of Seeing, 1980

'Market research can establish beyond the shadow of a doubt that the egg is a sad and sorry product and that it obviously will not continue to sell. Because after all, eggs won't stand up by themselve

Thu, 03 Oct 2002 05:06:39 GMT

'Market research can establish beyond the shadow of a doubt that the egg is a sad and sorry product and that it obviously will not continue to sell. Because after all, eggs won't stand up by themselves, they roll too easily, are too easily broken, require special packaging, look alike, are difficult to open, won't stack on the shelf.'

Robert Pliskin, 1963

'How many cares one loses when one decides not to be something but to be someone.'

Thu, 03 Oct 2002 05:05:45 GMT

'How many cares one loses when one decides not to be something but to be someone.'

Gabrielle 'Coco' Chanel

'What kills a skunk is the publicity it gives itself.'

Thu, 03 Oct 2002 05:04:29 GMT

'What kills a skunk is the publicity it gives itself.'

Abraham Lincoln

'PR means telling the truth and working ethically - even when all the media want is headlines and all the public wants is scapegoats. Public relations fails when there is no integrity.'

Thu, 03 Oct 2002 05:03:19 GMT

'PR means telling the truth and working ethically - even when all the media want is headlines and all the public wants is scapegoats. Public relations fails when there is no integrity.'

Viv Segal, MD of Sefin Marketing

'Strategy is the articulation of the overall objectives along with general guidelines on achieving those objectives.'

Mon, 22 Jul 2002 23:33:03 GMT

'Strategy is the articulation of the overall objectives along with general guidelines on achieving those objectives.'

Leonard Saffir in 'Power Public Relations'

'Destiny is not a matter of chance; it is a matter of choice. It is not a thing to be waited for; it is a thing to be achieved.'

Fri, 19 Jul 2002 14:18:58 GMT

'Destiny is not a matter of chance; it is a matter of choice. It is not a thing to be waited for; it is a thing to be achieved.'

William Jennings Bryan (1860 - 1925)

I've got a golden ticket!

Mon, 15 Jul 2002 20:03:37 GMT

I've got a golden ticket!

charlie, willie wonka and the chocolate factory