IABC Houston presents internationally-recognized writing coach and PRSA Houston PR Day 2005 speaker John Sturtevant, who will introduce The 5 Big Ideas behind what it takes to write what you mean - clearly and persuasively - and have more fun doing it. Attendees at the July 28 IABC/Houston program will learn the most important goal in writing and discover why thinking about tomatoes will make them a better writer - GUARANTEED!
Following the regular luncheon program, Sturtevant will present an expanded, hands-on workshop. Attendees will learn how to throw their bad writing habits in the trash, participate in a mysterious exercise that will force them to look beyond the obvious, and spend an agonizing 15 minutes in their reader's shoes. Plus, everyone attending will receive a free handbook that reveals this summer's most important reading list.
For more information, visit www.iabchouston.com.