Need an account?

Accreditation Preparation - Basic Concepts

This is an optional program for APR candidates that will cover "Basic Concepts."  This is the first in a series of 12 programs offered by PRSA Houston to prepare individuals for the accreditation examination.   Participants are free to register for any or all of them. 

This session of the Accreditation Study Course is designed to familiarize candidates with the historical development of public relations in the United States, some of its benefits, and the environment within which professionals currently practice.  BEFORE attending the session, candidates for accreditation are asked to read:

v       Background and Basic Premises of Public Relations

v       Definitions of Public Relations

v       Objectives of Public Relations

v       Benefits

v       History (events, dates, people, trends, developments, eras)

v       Socioeconomic and political factors influencing the practice of public relations

v       Sections 1.1, 1.2, 2.2 through 2.5 and 6.4, detailed list of Knowledge, Skills, and Abilities tested, Candidate’s Preparation Guide for Examination for Accreditation in Public Relations

In addition there are two pdf handouts on the definition of public relations and how public relations benefits society that are copyrighted material available only to those planning to get their APR.  Please email to receive a copy.


Speaker Karen Blanchard, APR, The Padgett Group

Chairman, Accreditation Committee of PRSA Houston

Organizer Paula Ruth


Fri, April 7, 2006
1 p.m. - 4 p.m.
(GMT-0600) US/Central

Event has ended


Corporate Office Centers
2100 W. Loop South Ninth Floor
Houston, TX