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PRSA Houston Monthly Luncheon: Putting A Human Face on Big Oil

An in-depth look at a reputation management program at Shell Oil Company
In the aftermath of accusations of "excessive prices and profits," leaders of Shell Oil Company launched "A National Dialogue on Energy Security" in the summer of 2006 to talk to Americans about three key points:

1. Our challenge is one of supply and demand;
2. Shell is working toward sustainable solutions based on access to supply, diversity of fuel sources and energy efficiency/conservation; and
3. We all have a role to play in shaping our energy security.

In what became known as the "50-City Tour," top leaders of Shell businesses in the U.S., led by then President John Hofmeister, visited 50 cities across the country to speak with everyday Americans about energy security. They not only discussed what Shell is doing to address the energy challenge, but also asked what Americans think energy companies, such as Shell, should be doing.

 Join us on July 2, 2008, to learn about the impact of the tour -- on Shell, on its reputation and on the industry overall.



 

 
Speaker Chris Bozman, APR
Deputy Director, U.S. Communications Shell Oil Company  In her nearly thirty years of experience in the public relations field, Chris Bozman has served in a variety of industries, from energy and petrochemical to consumer goods and banking. Chris has developed expertise across a wide range of public relations disciplines, including strategic ...

Deputy Director, U.S. Communications
Shell Oil Company
 In her nearly thirty years of experience in the public relations field, Chris Bozman has served in a variety of industries, from energy and petrochemical to consumer goods and banking. Chris has developed expertise across a wide range of public relations disciplines, including strategic planning, executive visibility, media and community relations, organizational communication, marketing communications and crisis and issues management. Currently, Chris applies her skills and experience to the role of Deputy Director, US Communications for Shell Oil Company, supervising a variety of corporate communications functions.

Prior to joining Shell in 2003, Chris was Vice President, Consumer, for Vollmer Public Relations. Previous corporate experience includes The Minute Maid Company (now Coca-Cola North America), Vista Chemical Company (now Sasol North America), ConocoPhillips and Bank One.


Chris is an accredited member of the Public Relations Society of America and has received numerous awards from both PRSA and the International Association of Business Communicators for successful efforts in crisis communications, stakeholder engagement, media relations and writing. Recently, Chris received a coveted “Gold Quill” Excellence Award from IABC for “A National Dialogue on Energy Security,” otherwise known within Shell as the “50-City Tour.”


Chris has served in various capacities for local chapters of both PRSA and IABC, including several years as Accreditation Chair for PRSA Houston. Chris also has served as an Assembly Delegate and Board Member for the chapter, as well as a member of the PRSA/Houston Foundation Board. Chris holds a bachelor’s degree in English and sociology and a master’s degree in counseling and guidance from Trinity University.


In her spare time, Chris enjoys gardening and landscape design as well as freshwater fishing and other outdoor activities. She is an avid supporter of efforts to combat domestic animal abuse and Alzheimer’s disease.


Full Description
Organizer Paula Ruth, APR

When?

Wed, July 2, 2008
11:30 a.m. - 1:30 p.m.
(GMT-0600) US/Central

Event has ended

Where?

Briar Club
2603 Timmons
Houston, TX 77027