Public Relations Foundation of Houston

Strengthening the Future of Public Relations

The enduring success of the public relations profession depends on preparing bright and articulate individuals to embrace and explore its many areas of opportunity. It is vital that new practitioners be educated about how to deal with the increasingly complex challenges created by society.  Here is who we are and what we are about:

  • The Public Relations Foundation of Houston (PRFH) was founded in 2001 by the Houston chapter of the Public Relations Society of America (PRSA Houston) to serve as the charitable arm of the chapter, by supporting the growth and development of the public relations profession in the southeast Texas region.

  • The PRFH supports the public relations profession by awarding scholarships to deserving students studying public relations or related fields who are from or attending a higher education institution in the southeast Texas region.

  • The PRFH is governed by a board of trustees elected by the PRSA Houston membership. 

  • The PRFH partners with the Greater Houston Community Foundation, a fully tax-exempt public charity, to manage the PRFH’s donor advised fund and carry out certain administrative, accounting, and legal responsibilities. Less than three percent of total contributions to the PRFH are used for administrative expenses. The PRFH also partners with the Public Relations Society of America Foundation to manage the scholarship application process. 

  • Donations can be made year-round by clicking on the link below.

Make a Donation to the Foundation

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The PRFH is excited to annouce our $3,000 scholarship recipients for 2016:

Freshman/Sophomore scholarship- Abby Hendricks, Texas A&M University
Junior/Senior scholarship- Natasha Wilson, University of Houston
Graduate scholarship- Erika Sanchez, University of Houston-Clear Lake

Because we had such great candidates this year, Angela Theis of Sam Houston State University and Stefani Crowe of the University of Houston both were finalists and each received a $1,000-$2,000 scholarship.

Thank you again to the Greater Houston Community Foundation and Public Relations Society of America- Houston Chapter (PRSA Houston) for making our program possible!


Catching up with 2015 PRFH Scholarship Winner, Jordan Glidewell (Texas A&M University- College Station Graduate)

"I am so excited to be with the Texas Beef Council (TBC). Before graduating a semester early in December, I interviewed for many different communications and PR jobs. As soon as I heard about this position with TBC, I knew it was my dream job! I'm able to serve the agriculture industry through communications - two of my biggest passions.

As TBC's Digital Community Coordinator, I am responsible for working on the consumer influence team and supporting the consumer communications strategy to reach a defined target audience through social media management, digital community outreach, consumer education and promotion. I communicate online and through other communications efforts by two-way conversations/engagement, managing best practices for sharing beef content in the digital landscape and serving as the BEEF Loving Texans brand voice online and on various social media platforms (FB, Twitter, Instagram and Pinterest). With a strong story-telling and writing focus, I deliver interactive content to reinforce beef's positive brand image, deepen target engagement with beef, help decrease barriers to consumption and support overall communication goals. 

The Texas Beef Council (TBC) is a non-profit organization charged with the promotion and marketing of beef and beef products in Texas. TBC is funded by the Beef Checkoff program, a $1 per head assessment on the sale of cattle. Checkoff dollars are used to increase beef demand through programs of promotion, research and education. The organization is directed by a 20-member board of cattlemen, representing the state's 149,000 beef producers." -Jordan Glidewell, 2015 PRFH Scholarship Recipient

*You can see Jordan's 2015 PRFH Scholarship video below